Poq Integrates Talon.One to Power In-App Loyalty and Promotions for Retailers
X March, 2026
[London, UK] — Poq, the leading native app platform for enterprise retailers, has integrated with Talon.One, the leading incentives platform powering promotions and loyalty for 300 global enterprise brands, to bring loyalty programmes and promotional rewards directly into the native mobile app experience.
The integration enables poq’s retail clients to connect their Talon.One loyalty and promotions platform to their native app, giving customers a seamless way to view their loyalty status, browse and redeem rewards, and collect points in-store, all within a single, high-performance mobile experience.
What the integration delivers
With Talon.One now integrated into the poq platform, retailers can offer their app customers:
A personalized loyalty dashboard: Customers can view their points balance, tier status, and progress toward the next tier directly within the My Account section of the app.
In-app reward redemption: Customers can browse available rewards and coupons assigned to them in Talon.One, and redeem them directly within the app.
In-store redemption: For omnichannel retailers, customers can also present reward barcodes in-store for staff to scan, bridging the gap between digital and physical shopping experiences.
“We’re excited to partner with Talon.One to bring best-in-class loyalty and promotions capabilities to our native app platform,” said Jay Johnston, CEO at poq. “Loyalty is one of the most powerful drivers of app engagement and retention for retailers. By integrating Talon.One’s flexible incentives engine directly into the app experience, we’re giving brands the tools to reward their most valuable customers at every touchpoint, from personalized offers in the app to in-store point collection and wallet passes. This is exactly the kind of omnichannel experience that keeps customers coming back.”
“At Talon.One, we believe loyalty and promotions should meet customers wherever they are, and for today’s most engaged shoppers, that’s increasingly within a retailer’s native app,” said Thorunn Devoy, VP Partnerships at Talon.One. “Our integration with poq gives enterprise retailers a seamless way to surface personalized rewards, real-time tier progress, and coupon redemption inside the mobile experience that drives the highest conversion and engagement. Together, we’re helping brands create loyalty experiences that feel native, not bolted on.”
Why it matters
Native mobile apps consistently outperform mobile web on key retail metrics, with poq clients on average seeing 2.7x higher conversion rates. Adding loyalty functionality deepens this advantage by giving customers a reason to return to the app repeatedly, whether to check their points balance, redeem a reward, or take advantage of a personalized offer.
The integration leverages poq’s standardized loyalty framework, which supports multiple third-party loyalty providers through configurable UI kits and platform-standard endpoints. This means retailers using Talon.One can be live with in-app loyalty quickly, with the flexibility to tailor the experience.
Availability
The Talon.One integration is available now for all poq clients on platform version AW25 and above.
About poq
Poq is a Software-as-a-Service platform that empowers retailers and DTC brands to create highly effective, fully customized native mobile apps. With over 100 apps live across 170+ countries and clients seeing 2.7x higher conversion rates, poq combines technical excellence with deep commerce expertise to deliver premium mobile experiences for enterprise brands worldwide. Poq’s composable, headless architecture integrates with leading e-commerce platforms, payment providers, and loyalty systems to help retailers drive growth, build customer loyalty, and deliver best-in-class mobile commerce.
For more information, visit poqcommerce.com
About Talon.One
Talon.One is the most powerful incentives engine, unifying loyalty, personalized promotions and offer management into a single platform.
Built for enterprise scale and security, Talon.One helps businesses design and deliver incentives that drive real customer behavior – repeat purchases, higher basket sizes, and long-term loyalty – without defaulting to margin-draining discounts. The world’s most-loved brands including Adidas, Sephora and Carlsberg work with Talon.One to turn their incentives into a reliable growth engine.
Founded in 2015, the company has a global reach with teams in Berlin, London, Boston and Singapore, and over 300 clients across North America, Europe and APAC. It was recognized in Gartner’s 2025 Market Guide for Loyalty Program Vendors, and as a major player in IDC’s 2024 MarketScape report for Loyalty Software Providers.
For more information, visit talon.one
