Using an App to Drive the Omnichannel Experience
International omnichannel fashion retailer, Cotton On, Group General Manager Ecommerce, Brendan Sweeney, joined Poq’s President, Mike Hann to discuss how Cotton On are tackling their omnichannel strategy.
Cotton On has 1,400 stores in 18 countries and 18m customers enrolled in their loyalty scheme
Watch Brendan discuss:
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